Ringing Bells Freedom 251 Will Begin Phone Deliveries From June 28

Ringing Bells, a little-known company that ran into controversy after announcing the Freedom 251 – a Rs. 251 smartphone, now claims it will start deliveries of the handset to customers from June 28.

Deliveries will start to customers who have registered for buying the phone, Noida-based company’s Managing Director Mohit Goel said.

“We will start shipment of Freedom 251 from June 28 to customers who paid for it earlier on COD (cash-on-delivery) basis,” he told Press Trust of India.

Ringing Bells began selling the handset, Freedom 251, via its website in February. But the launch of the smartphone, touted to be the world’s cheapest, swirled into controversy, with some calling it a fraudulent scheme.

The website of the company also crashed during two-day sale due to the huge response from prospective buyers. The company claimed that around 30,000 customers had booked the phone in the first batch despite the glitch.

The company, however, withdrew the product and refunded the payments to customers following a close scrutiny by government agencies. The company had said about 30,000 people paid for booking the phone and over 7 crore people registered for it. Later, the company said that it would deliver the phone on cash-on-delivery mode to those who placed the order. Goel said that Ringing Bells has a foolproof plan to support the price but did not disclose it.

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